 | | 10/05/2024 19:47
Sur le blog Midlifechic
White Stuff update – and can you help?
Another new season try-on today with a look at the continuing evolution of White Stuff. A few of you have been saying that you’re missing the retail insight posts that I ran back in the autumn so I’m going to go a little deeper into the the brand background on this one. As you know, I’ve been following their progress for a while now, ever since they undertook what they called their “quiet” rebrand in 2021. As a retailer that doesn’t make a big fuss with noisy PR, this was the first sign that new things were happening. All we could see from the outside however was the change of logo and the removal of florals from store...
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