 | | 2018-06-29 21:31
From blog Lauryncakes
Good Things Utah: What is an Influencer?
For those of you that missed it or do not get Utah news, I joined ABC 4's Good Things Utah this morning to talk about influencer marketing. I have talked before on my blog about the difference between traditional marketing and the new age advertising that we see in the media. Catch an inside glimpse as I chat with Nicea DiGering and Jessie Miller about why brands are choosing to work with an Instagram or blog following. The term Influencer is a name coined by marketing teams and sale industries as people that have influence over a community. They are seen as go-to people for advice on skincare, beauty, fashion, home decor, fitness, cooking , you name...
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